Australia's leading fleet branding and vehicle wrap specialists, transforming commercial vehicles into powerful mobile billboards with 30+ years of industry expertise.
Connecting Brands came to BrandJam with a challenge many established businesses face: exceptional service delivery but an outdated digital presence that didn't reflect their industry-leading expertise. With over 30 years of experience branding national fleets for companies like Toyota, DHL, and Mainfreight, they needed a digital transformation that matched their real-world reputation. BrandJam delivered a complete digital ecosystem—from strategic positioning and modern web development to professional photography, videography, and ongoing digital marketing—elevating Connecting Brands' online presence to match their on-road dominance.
Refined their messaging to emphasise their "Brand Guardians" positioning, highlighting 30+ years of expertise, nationwide coverage, and relationships with Australia's most recognised brands. Developed content strategy around authority, trust, and results.
Conducted multiple on-location shoots capturing fleet transformations, installation processes, and finished vehicles in action. Created a comprehensive visual library showcasing their work across different industries, vehicle types, and environments—from city streets to remote facilities.
Built a responsive, high-performance website on modern infrastructure with strategic user experience design. Featured bold visuals, clear service offerings, detailed case studies, and intuitive navigation that guides visitors from awareness to inquiry.
Transformed their best client work into compelling case studies (Toyota Material Handling, Mainfreight, DHL, Green by Nature) that demonstrate process, problem-solving, and measurable impact—building credibility with prospective clients.
Launched targeted campaigns to reach fleet managers, logistics directors, and business owners. Implemented SEO optimisation, developed content marketing strategy, and created social media presence showcasing their daily transformations.
Established systems for continuous content creation, ensuring their digital presence evolves with every new project. Set up workflows for capturing project photography and client testimonials to fuel ongoing marketing efforts.
Discover the measurable impact of our work. These results showcase the tangible outcomes and improvements achieved through our strategic approach and dedicated execution.
within the first six months post-launch, with higher quality leads from interstate and enterprise-level prospects.
through strategic content marketing showcasing daily transformations and behind-the-scenes processes.
Explore the visual journey of this project. Click any image to view in full screen.
We combine creativity, strategy, and technology to deliver exceptional results that drive your business forward.